Introduction

The Email and Newsletter section provides all the tools you need to design visually engaging and highly personalized communications. With support for multiple sender addresses and advanced audience segmentation via tags and lists, you can craft targeted messages that drive higher engagement. This section integrates seamlessly with the Contacts section, ensuring your address book is dynamic and always up to date.

Accessing the Email and Newsletter section:

In the left vertical menu, click the  icon, and then select Email from the top horizontal menu.

Main elements of the Email and Newsletter section

Below the top-level menu (Email / Insights / Exports), you'll find four tabs to help organize and locate your emails: All, Drafts, Scheduled, and Sent.

	The Emails tab in the top left corner displays the number of emails created.
	Using the search tool, you can look for keywords contained in: the subject of the communication the sender’s name the recipient — limited to lists and tags the body of the communication — only if the word appears within the first 5,000 characters.
	Use the  symbol to create a new email.

Email Status and Display

Sent / Draft / Sending in progress

Emails and newsletters are sorted by edit date. For each email in the list, the following information is displayed on the left:

• the email subject in bold
• a brief preview of the content

and on the right:

• if the email is a Draft: the status, the date, and the time of the last update.
• if the email has been sent: the date, the sending time, and, if applicable, the  icon indicating sending or delivery errors. To learn more about your newsletter performance, read the article dedicated to Analytics.

Each sent email displays real-time delivery and engagement statuses using checkmarks:

✓	Single checkmark: appears on sent emails and indicates the number of contacts to whom the email was sent.
✓✓	Double blue checkmark: appears on sent emails and indicates the number of contacts who opened/read your email.
Draft	An email in draft status displays the date and time of modification, with the word Draft in orange below.
	Sending in progress: this status is temporary and indicates that the sending process is underway. If this status persists for too long, try refreshing the page.

Email editor interface

Below you can find the editing interface with an example of an email, followed by explanations of the icons and actions available.

	Click the X to exit the email editor.
	Send the email to your chosen recipients.
	Send a test email: use this to send a preview to one or more contacts. If the contact is not present in Artshell, click the + to add them. Test emails are not tracked in analysis.
	Save: Always make sure to save the changes you make to your email. Saved emails appear in the Emails section with the status Draft.

In addition to the main icons, the email is composed of three fields:

• To: – the field where you enter the recipients of the communication (individual email addresses, tags, lists, or a combination of these)
• From: – the sender’s email address
• Subject: – the subject of the communication

Conclusions

The Email and Newsletter section in Artshell is an essential tool for digital marketing. With its flexibility and ease of use, you can create effective, targeted, and trackable campaigns that help you reach your goals:

• Create or delete an email
• Customize and format your emails